Google Ads Is Removing The Language Targeting
Starting late September 2026, Google Ads is removing the campaign-level language targeting setting from Search campaigns and from the Search Network portion of Performance Max campaigns. Search ads will match language automatically based on your ad and landing page language, plus Google’s read of what the user understands. Performance Max keeps campaign-level language targeting for […]
Local Services Ads Is Moving to Performance Max
If you run Local Services Ads for a home service business, plumbing, HVAC, electrical, roofing, pest control, moving, or house cleaning, Google just announced a major platform change. It will affect how you manage your leads, your budget, and your bidding. Starting August 2026, Local Services Ads (LSA) accounts will begin migrating into Google Ads. […]
